Choose a country between Brazil, Chile , Peru, Argentina .Present a country analysis and prepare a summary of a selected country. Your report should be between 5 & 6 pages, exclusive of a cover page, a reference page, and any large charts, graphs, or bulleted sections. Use credible sources from google schoar etc not wikipedia . Make sure to use intext citations with a APA Format. This report will consist of an analysis (written report) of important environmental data in that country, including but not limited to: • Population trends and demographics
• GNP amount and history
• Major exports, imports,
• Historical and cultural characteristics, etc. The report will also provide the outlook for marketers in that country to include:
• In what stage of development is the country? • What is the structure of competition in the market?
• What do consumers seek? • What are the trends? • What are the hot prospects for a foreign company entering that country? • What are things for marketers to watch out for (possible risk factors or cultural pitfalls, etc.)?
What are some helpful phrases or etiquette rules for the business traveler in that country?
It is expected that you (the author of the report) will be experts on the country and be fully up to date on current conditions which may be of interest to marketers (e.g. changes in political leadership, economic crises, culture etc.).
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