Globalization Tapping Into the Bamboo Clothing Market Presentation – Description
You are senior managers in a Multi-National Company (MNC). Your CEO has asked you to put together a presentation to convince the Board of Directors to conduct business in the country that will be assigned to your team, including locating a branch office there. The CEO has proposed such a move but many people at your company are doubtful that it will ultimately be good for your company. Their concerns are that your unit may not have considered all possible benefits and challenges that could impact your decision.
For this assignment, you are to put together a PowerPoint presentation to convince your company’s Board of Directors that moving some of your operations (management, production, customer service, etc.) to the country you’ve been researching is a good idea. In your presentation, you must address:
The justification for the choice of location (even though the location is assigned to your team, you’ll need to explain to the BOD why the country is a good choice);
How you plan to staff and manage this new location (who will the primary workforce be, how will you organize the management?);
The specific cultural dimensions your organization needs to build awareness around (for anyone going to the new location, and also for executive management);
Specific legal and ethical issues you might encounter and how you plan to address them;
Your plan for socially responsible operations relative to the new location;
The type of leadership structure you recommend as the best fit for this new location (with special emphasis on how in-country management relates to home-office management).
Based on your research, provide an informed and clear presentation. Since this is a scenario-type assignment, I welcome your creativity but I also caution you that unrealistic or unsupported claims will make your case unconvincing. Present your case for moving some operations to the other country.
Make notes on your slides (normally 3-4 substantive sentences or more in the notes section at the bottom of each slide) so that the Board of Directors can see the logic and rationale that you are using for your decisions. I choose “bamboo clothes and anything can do from Bamboo”, and it is in Vietnam, I will sell them in Us.
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