BUS 120 University of Idaho Sales and Marketing Sales Advertising Promotions Discussion – Description
1. In what ways do marketing communicators receive feedback from present and prospective customers?2. Advertising is said to be “a deposit in the brand equity bank”, but only if the advertising is “strong”. Comment.3. In your opinion, will streaming music services on smartphones eventually replace radio?4. What is your reaction to advertisements in movie theaters that precede featured films? Does such advertising disturb you, or do you find it perfectly acceptable?
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