BABM2003 Business Research and Analysis Assignment 1 Brief – DMU

Assessment Information – What you need to do 

This assignment is an online exam. The online exam requires submission of your exam paper to Turnitin within a 2-hour time frame. An additional 1 hour will be allocated to accommodate any potential technical difficulties. The exam will consist of two main questions, each with multiple subsections. 

Question 1

This question will consist of two sections (1.1 and 1.2). In this task, you will be required to select an industry report from one of the databases covered in the seminar sessions. You will then be asked to introduce the report and develop corresponding research questions and objectives based on its content. 

Question 2

This question is divided into two subsections (2.1 and 2.2). In subsection 2.1, you will conduct a critical literature review. Subsection 2.2 will focus on the data collection process (primary and/or secondary) for your Business Research. The specific requirements for the online exam are outlined in the Additional Guidelines section. 

Additional Guidelines: 

• Before submitting your manuscript, please ensure that you use the provided exam template. Ear question should be answered directly below the space allocated for that specific question. 
 
• Please provide the references for each question directly below the respective question, rather than compiling a single reference list for all questions.
 
• Ensure that all references are formatted in DMU’s Harvard style. Refer to the following resources for guidance on proper citation: 

• DMU Referencing Guide
• Cite Them Right Online 

• Before submitting your file to Turnitin, please save your Word or PDF document using the following format