CHAPTER 3 – Description
I have attached the 2 chapters for you because I only need a simple modification.
I need a new word document with 40 pages the 40 pages includes ( introduction , chapter 1,2,3 conclusion , references . My recommendations are as follows: the chapter should be split into subchapters: 1.1. A brief History of Sephora; 1.2 Sephora in Romania;1.3. Analysis of Sephora marketing environment;1.4. SWOT Analysis
For the micro and macro environment: you have to present a more in-depth analysis, with economic indicators: market share, turnover etc. A detailed description of the product portfolio and for each of them some info regarding customers. SWOT Analysis: you have to develop a table with Strengths and Weaknesses, and another one with Opportunities and Threats. The SWOT Analysis represents your ideas and conclusions (no citation here) based on the previous environment analysis.
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